Google Launches Advertising Trading Platform In China

Google has formally launched the advertising trading platform DoubleClick Ad Exchange in China, aiming to help Chinese advertising networks, agencies and Internet publishers to realize real-time trading of Internet display advertising.

Tencent Inks China Social Media Microblogging Deal With CNTV

Chinese Internet company Tencent and China Network Television have jointly announced a strategic partnership for a comprehensive social media and microblogging cooperation.