Chinese e-commerce giant Alibaba Group realized USD11 billion mobile advertising revenue in 2016, accounting for 40.3% market share in the Chinese mobile advertising market.
According to the latest statistics provided by the market research firm eMarketer, Baidu achieved mobile advertising revenue of USD5.5 billion in 2016, accounting for nearly 20% market share in China. Tencent's mobile advertising revenue was USD3.2 billion, accounting for 11.6% market share.
eMarketer predicted that by 2019, China's mobile advertising market scale will increase from USD27.31 billion in 2016 to USD60.25 billion. With 40% market share, Alibaba's mobile advertising revenue will reach USD24.1 billion, which is over double compared with that of 2016.
Cindy Liu, an analyst from eMarketer, told local media that due to the increased participation of Taobao users and its continuous offering of highly relevant advertisements to consumers, Alibaba's advertising revenue shows no sign of slowing.
Donald Trump promised to usher in a new “golden age” for the US economy –…
An international blackout across Spain, Portugal and the south of France left millions without electricity…
There is no turning back now. The United States has passed the symbolic 100-days-in-office touchstone…
Just because this trip to Otsuki didn’t go as planned doesn’t mean it didn’t go…
SINGAPORE (AP) — Polls opened Saturday in Singapore’s general election that is seen as the…
SINGAPORE (AP) — Polls opened Saturday in Singapore’s general election that is seen as the…
