Chinese classified information provider Ganji.com has inked a deal with Coo8.com, the professional home appliances e-commerce site for retailer Gome, to offer targeted advertising promotions to Gome.
Wei Bingfang, vice president of Ganji.com, said that the cooperation between Ganji.com and Coo8.com realizes seamless connections of product models. Meanwhile, Ganji.com will become the first of its kind to provide clients with precisely matched advertising in China.
At present, advertising is the major income source for Chinese classified information websites and it is an important subject for these websites to improve advertising quality and effectiveness. According to Chen Chao, director for major client of Ganji.com, with the cooperation, Ganji.com will directly place the product pictures and price information from Coo8.com mainly in the secondhand goods channel on Ganji.com. When users are searching for secondhand goods on Ganji.com, they can also refer to the related products recommended by Coo8.com.
Chen said this cooperation method can meet users’ demands for price comparison; and if users want to purchase new goods, they can go to Coo8.com by a simple click.
A Chinese student who was airlifted from Japan's Mount Fuji last week had to be…
For US foreign policy, Donald Trump’s first 100 days in office were the weeks when…
A Chinese student who was airlifted from Japan's Mount Fuji last week had to be…
Canada’s Liberal Party won Monday’s national elections with voters giving a full term as prime…
SINGAPORE — The Singapore election rally – not allowed during GE2020 because of the COVID-19…
Mark Carney is set to be elected as prime minister of Canada after his ruling…
