The China National Tourism Administration has signed a Tourism Promotion Close Cooperation Agreement with People.com.cn, Xinhuanet.com, CCTV.com, ce.cn and Sina.com.

This agreement, which aims to implement the “View on Accelerating Development of Tourism Industry” dictum, will give full play to media’s active role in serving the development of China’s tourism industry. It will also push CNTA to set up closer relationships with media in China.

According to the agreement, these five websites will make full use of their expertise and influence to cover activities, meetings and forums held by CNTA via webcasts, interactive reports, online interviews and official webpages.